From My Worktable to Your Drawer

Every design begins here in the atelier, with fabrics, sketches, and one simple question:

"Will a woman feel comfortable wearing this all day?"

At Rufina, we believe comfort should feel beautiful. Every piece is thoughtfully designed to move with you through work, family, and everyday life.

Made by women, for women.

— Sofia
Designer, Rufina

Enjoy Rufina

About Joseph Rufina Lingerie

Joseph Rufina is a proudly Canadian intimate apparel brand inspired by Italian taste, thoughtful fabric, and everyday comfort.

From humble beginnings, Joseph Rufina was built on the belief that the pieces closest to your skin should be soft, flattering, breathable, and made with care. Our collections bring together Italian-inspired cuts with Canadian practicality, creating underwear, hosiery, lingerie, and everyday basics designed for real life.

Since 1983, the Rufina name has stood for comfort, innovation, and style. Today, Joseph Rufina carries that legacy forward with intimate apparel for women, men, and all genders.

Canadian comfort. Italian-inspired fit. Made for every day.